What is Klarna?
Klarna is a Swedish fintech company that provides payment solutions for online and in-store merchants. It was founded in 2005 and has since grown to become one of Europe's largest banks, offering a range of financial products and services such as payments, consumer finance, and banking. Klarna's payment solutions allow customers to make purchases online and pay for them later, either in instalments or at a later date. Klarna handles the payment process and pays the merchant upfront, while the customer repays Klarna according to the chosen payment plan.
Hows Klarna used on a website?
Klarna is a payment solution that can be integrated into a website to provide customers with a more flexible and convenient payment method. To use Klarna on a website, the website owner must first sign up for a Klarna account and then integrate Klarna's payment solution into their website's checkout process.
Once integrated, customers can select Klarna as a payment option and choose from a range of payment plans, such as paying in installments or deferring payment. Klarna handles the payment process and pays the website owner upfront, while the customer repays Klarna according to the chosen payment plan.
What payment options are available for a website?
There are several payment options that can be offered on a website to allow customers to make purchases with ease. Some of the popular payment options include credit/debit cards, PayPal, Google Pay, Apple Pay, and bank transfers. Additionally, some websites also offer alternative payment options such as Klarna or Afterpay, which allow users to pay for their purchases in installments. It's important for website owners to offer a variety of payment options to cater to the needs and preferences of their customers and to ensure a seamless checkout process.
Where can I see it in use?
We can share some examples of the seamless integration of Klarna on the Jockey Club website, which has been successfully implemented in 2024. This collaboration aims to enhance the overall user experience by providing flexible and convenient payment options for their valued customers.
We believe that these improvements contribute to a more satisfying and convenient shopping experience for TJC customers. The Jockey Club is committed to staying at the forefront of technological advancements to meet the evolving needs of their customers.
You can see some of the recent results of our work with The Jockey Club here